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Sport is an intensely cultural thing. No matter how much you try to interest Americans in soccer, it'll never happen, because it's just not part of their culture. They'll always come back to their beloved baseball, NFL football and basketball.
Same thing with Canadians. If it's not hockey, they could care less.
Which is why I take this article on cricket in Indonesia with a big grain of salt. Given how obsessed Indonesians are with sports like soccer and badminton, I find it highly unlikely that they'll jump ship in favor of the sport of bowlers and wickets.
Now local expats, like Indians and Australians: That's another story. It's in their blood, and they'll never give up the passion until they're six feet under. Heck, I bet they even understood that cricket reference at the pivotal moment of the movie Slumdog Millionaire.
As for me, a red-blooded Canadian who thinks solely in terms of frozen rinks and hockey pucks ... I've never even heard of Ricky Ponting!
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